The Workforce Trends Enrichment endpoint provides insights into employee distribution, departmental growth, and workforce shifts within a company. This dataset is valuable for HR strategists, investors, and business analysts looking to assess organizational trends over time.The data includes:
Percentage distribution of employees across various departments.
Quarterly workforce change rates, indicating hiring or downsizing trends.
Aggregated workforce data providing a comprehensive view of company employment trends.
This information is sourced from employment records, job postings, and public workforce data to provide real-time visibility into corporate workforce dynamics.
v2: this endpoint accepts either a single ID (a string) or a list of up to 50 IDs — the separate /bulk_enrich route is gone. See v2 conventions.
business_ids is the primary way to call this endpoint. If you don’t have Explorium IDs yet, you can send businesses_to_match instead: up to 50 companies, described with the same fields the Match businesses endpoint accepts (name, domain, url, linkedin_url). Each company is matched and enriched in the same call. Send eitherbusiness_idsorbusinesses_to_match, never both (that returns a 422). Any parameters the endpoint takes work the same either way.
Each row echoes its input and returns the matched business_id. Companies that don’t match come back with business_id: null and data: null, and aren’t charged. total_matches counts the matched rows.
How It Works
Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system analyzes workforce composition, department trends, and hiring activity over time.
Output: A structured response summarizing workforce distribution and hiring/firing trends.
Workforce trends Output Signal
SignalAPI
Name
Description
Data Type
change_in_real_estate_roles
QoQ real estate roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in real estate related positions in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
perc_design_roles
Percentage of design roles
Percentage out of employee profiles that disclose the employee’s role who listed a design related position. This calculation is relevant to the current timeframe. Designer roles include product designers, web designers, and graphic designers.
float
profiles_found_per_quarter
Number of profiles
Number of detected profiles containing information on the employee
float
perc_sales_roles
Percentage of sales roles
Percentage out of employee profiles that disclose the employee’s role who listed a sales related position. This calculation is relevant to the current quarter.
float
perc_hr_roles
Percentage of human resources roles
Percentage out of employee profiles that disclose the employee’s role who listed a human resources related position. This calculation refers to the current quarter. Health related positions include sanitarians, nurses, and doctors.
float
perc_operations_roles
Percentage of operations roles
Percentage out of employee profiles that disclose the employee’s role who listed an operations position. This calculation is relevant to the current quarter.
float
perc_pr_roles
Percentage of public relations roles
Percentage out of employee profiles that disclose the employee’s role who listed a PR position. This calculation is relevant to the current quarter.
float
perc_health_roles
Percentage of health roles
Percentage out of employee profiles that disclose the employee’s role who listed a health related position. This calculation refers to the current quarter. Health related positions include sanitarians, nurses, and doctors.
float
perc_trades_roles
Percentage of professional trades roles
Percentage out of employee profiles that disclose the employee’s role who listed a professional trades position. This calculation is relevant to the current quarter. Professional trades roles include plumbers, construction workers, and electricians.
float
perc_engineering_roles
Percentage of engineering roles
Percentage out of employee profiles that disclose the employee’s role who listed an engineering related position. This calculation refers to the current quarter. Engineering roles include data, devops, electrical, mechanical, network, information technology, project engineering, quality assurance, security, software, systems and web roles. This calculation refers to the current quarter.
float
perc_finance_roles
Percentage of finance roles
Percentage out of employee profiles that disclose the employee’s role who listed a finance related position. This calculation refers to the current quarter.
float
perc_customer_service_roles
Percentage of customer service roles
Percentage out of employee profiles that disclose the employee’s role who listed a customer service position. This calculation is relevant to the current timeframe.
float
perc_legal_roles
Percentage of legal roles
Percentage out of employee profiles that disclose the employee’s role who listed a legal related position. This calculation refers to the current quarter.
float
perc_media_roles
Percentage of media roles
Percentage out of employee profiles that disclose the employee’s role who listed a marketing position. This calculation is relevant to the current quarter.
float
perc_marketing_roles
Percentage of marketing roles
Percentage out of employee profiles that disclose the employee’s role who listed a marketing position. This calculation is relevant to the current quarter.
float
change_in_real_estate_roles
Percentage of real estate roles
Percentage out of employee profiles that disclose the employee’s role who listed a real estate position. This calculation is relevant to the current quarter.
float
perc_education_roles
Percentage of education roles
The percentage out of employee profiles that disclose the employee’s role who listed an education related position. Education roles include teachers, researchers, professors, and education administrators. This calculation refers to the current quarter.
float
change_in_design_roles
QoQ design roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in design roles in the quarter prior to the current quarter compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1. Designer roles include product designers, web designers, and graphic designers.
float
change_in_education_roles
QoQ education roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in education related roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1. Education roles include teachers, researchers, professors, and education administrators.
float
change_in_pr_roles
QoQ public relation roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in public relations related positions in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_trades_roles
QoQ professional trades roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in trades related positions in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_customer_service_roles
QoQ customer service roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in customer service roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_health_roles
QoQ health roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in health roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1. Health roles include sanitarians, nurses, and doctors.
float
change_in_operations_roles
QoQ operations roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in operations related positions in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_sales_roles
QoQ sales roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in sales related positions in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_legal_roles
QoQ legal roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in legal realted roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_roles_divisor
QoQ profiles that disclose employee’s role
QoQ stands for quarter over quarter and is the rate of change in the percentage of employee profiles that contain information about the employee’s role or position at the company in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_finance_roles
QoQ finance roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in finance roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_media_roles
QoQ media roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in media related roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_hr_roles
QoQ human resources roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in human resources roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_marketing_roles
QoQ marketing roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in marketing related roles in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1.
float
change_in_engineering_roles
QoQ engineering roles
QoQ stands for quarter over quarter and is the rate of change in the percentage of employees working in engineering related positions in the quarter prior to the current quarter, compared to the current quarter. Calculation: (% Current Quarter / % Previous Quarter)-1. Engineering roles include data, devops, electrical, mechanical, network, information technology, project engineering, quality assurance, security, software, systems and web roles.
float
quarters
Quarter
Cutoff date of the data’s quarterly period, e.g. 01/01/2001.
datetime
Best Practices
Use workforce distribution insights to assess company department growth and investment focus.
Analyze hiring and downsizing trends to gauge business expansion or contraction.
Leverage workforce trend data to benchmark against competitors in the same industry.
Monitor key roles in engineering, sales, and operations to understand where a company is investing resources.
For additional enrichment options, explore related API endpoints below.
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