Lookalike Companies - by Ocean.IO

Description

This enrichment is powered by Ocean.io, a provider of lookalike companies based on advanced similarity analysis.

The Lookalike Companies Enrichment identifies and returns businesses that closely resemble a given company across key dimensions such as industry, size, geography, and online presence. This enrichment is powered by an external API provided by Ocean.io, which uses its own similarity engine to surface relevant company lookalikes. Similarity scores are calculated based on a combination of structured business attributes (e.g., number of employees, revenue range, industry classification, and country), semantic similarity of company descriptions, digital footprint overlap (such as website content and web signals), and additional contextual indicators sourced from Ocean.io’s data graph. For each input company (business_id), the enrichment returns up to 3 lookalike companies, including their firmographic attributes and a similarity score indicating the strength of the match (e.g., Medium or High). This enrichment provides a powerful signal for identifying companies that “look like” your target ideal for use cases such as lead generation, market expansion, competitive intelligence, and segmentation strategies.

How It Works

Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system identifies businesses with high similarity scores based on business attributes, descriptions, and digital footprint.
Output: A list of lookalike companies with attributes such as name, website, industry, size, revenue range, and similarity score.

Example Request (cURL)

Bash

{
"request_context": {
"seller_id": "sample_id"
},
"business_ids": ["9664930a34aa8e59f9b994b70e8bc15e"]
}

Example Response

JSON

{
  "response_context": {
    "correlation_id": "be542cecda9b40c8af830adc25b71b0c",
    "request_status": "success",
    "time_took_in_seconds": 2.317
  },
  "data": [
    {
      "business_id": "9664930a34aa8e59f9b994b70e8bc15e",
      "data": {
        "business_id": "9664930a34aa8e59f9b994b70e8bc15e",
        "lookalike_business_id": "443fbc49b4ab9988d64065d7e2fddf1a",
        "lookalike_business_name": "centrify",
        "lookalike_website": "https://delinea.com",
        "lookalike_description": "Please follow Delinea on Linkedin! Centrify is now Delinea, a leading provider of privileged access management (PAM) solutions that make security seamless for the modern, hybrid enterprise. Our solutions empower organizations to secure critical data, devices, code, and cloud infrastructure to help reduce risk, ensure compliance, and simplify security. Delinea removes complexity and defines the boundaries of access for thousands of customers worldwide. Our customers range from small businesses to the world's largest financial institutions, intelligence agencies, and critical infrastructure companies.",
        "lookalike_number_of_employees_range": "501-1000",
        "lookalike_revenue_range": "75M-200M",
        "lookalike_naics_description": "Software Publishers",
        "lookalike_country_location": "us",
        "similarity_score": "High"
      }
    },
    {
      "business_id": "9664930a34aa8e59f9b994b70e8bc15e",
      "data": {
        "business_id": "9664930a34aa8e59f9b994b70e8bc15e",
        "lookalike_business_id": "0230a888e8196d7b94ddd866d2e4d9fc",
        "lookalike_business_name": "beyondtrust",
        "lookalike_website": "https://beyondtrust.com",
        "lookalike_description": "BeyondTrust is a global leader in Privileged Access Management (PAM), offering advanced solutions to secure and manage privileges across traditional, cloud, and hybrid environments. Their Universal Privilege Management approach protects privileges related to passwords, endpoints, and access, enhancing visibility and control for organizations to reduce risk, ensure compliance, and improve operational performance. Trusted by 20,000 customers, including 78 of the Fortune 100, BeyondTrust's platform empowers organizations to shrink their attack surface and mitigate security blind spots through intelligent identity threat detection and privilege control.",
        "lookalike_number_of_employees_range": "1001-5000",
        "lookalike_revenue_range": "500M-1B",
        "lookalike_naics_description": "Computer Systems Design Services",
        "lookalike_country_location": "us",
        "similarity_score": "High"
      }
    },
    {
      "business_id": "9664930a34aa8e59f9b994b70e8bc15e",
      "data": {
        "business_id": "9664930a34aa8e59f9b994b70e8bc15e",
        "lookalike_business_id": "21d52ef9535ea4e6d0872a8c15dc2b59",
        "lookalike_business_name": "cyberi3secure",
        "lookalike_website": "https://cyberi3secure.com",
        "lookalike_description": "Cyberi3Secure is uniquely qualified to help companies improve efficiency, strengthen compliance, and protecting data and assets by addressing privilege access management. Our specialized focus on PAM practice, combined with our deep knowledge and experience, we can deliver and deploy customized privilege access management solutions for every customer.",
        "lookalike_number_of_employees_range": "11-50",
        "lookalike_revenue_range": "5M-10M",
        "lookalike_naics_description": "Computer Systems Design and Related Services",
        "lookalike_country_location": "in",
        "similarity_score": "High"
      }
    }
  ],
  "entity_id": null,
  "total_results": 3
}

Best Practices

Always use a validbusiness_id obtained via the Match Businesses API.
Interpret similarity scores to prioritize the strongest matches for your use case (e.g. focus on “High” similarity for precise lookalikes).
Combine lookalike insights with other enrichment signals (e.g. firmographics, technographics) for deeper segmentation.
Re-run lookalike queries periodically to capture changes in the business landscape and discover new similar companies.

Lookalike Companies Output Signals

SignalAPI	Name	Description	Data Type
lookalike_company_name	Lookalike company name	Name of the similar company.	string
similarity_score	Similarity score	Score indicating similarity level.	number
similarity_factors	Similarity factors	Factors used for similarity calculation.	string
industry_match	Industry match	Whether industries match.	boolean
size_similarity	Size similarity	Similarity in company size.	string
geographic_proximity	Geographic proximity	Geographic proximity of the companies.	string
business_model_similarity	Business model similarity	Similarity in business models.	string
financial_similarity	Financial similarity	Similarity in financial metrics.	string
customer_base_similarity	Customer base similarity	Similarity in customer base.	string
confidence_level	Confidence level	Confidence in the lookalike match.	string

For additional enrichment options, explore related API endpoints below.

Authorizations

api_key

string

header

required

Body

application/json

business_ids

string[]

required

Required array length: 1 - 50 elements

request_context

object

parameters

object

Response

Successful Response

This is base response model for all responses in partner service.

response_context

object

required

Show child attributes

total_results

integer

required

data

BusinessesBulkEnrichRow[LookalikesOutputSchema] · object[]

Show child attributes

entity_id

Explorium AgentSource

Parterns

Lookalike Companies - by Ocean.IO

Description

Authorizations

Body

Response

Explorium AgentSource

Parterns

​Description

Authorizations

Body

Response

Description