The Company’s Social Media Presence Enrichment endpoint provides insights into a company’s Social media activity, engagement trends, and posting behavior. This dataset is valuable for brand analysts, marketers, and business strategists looking to assess corporate communication trends and social media reach.
Credit usage — charged per requested IDUnlike other enrichment endpoints, which charge credits only for entity IDs that return results, this endpoint charges credits for every business_id included in the request — whether or not results are returned. A request that returns no posts still consumes credits.
The data includes:
Volume of Social media posts over a given period.
Engagement metrics, such as likes, shares, and comments.
Trending topics and key themes in company communications.
This information is sourced from public Social media data and corporate social media feeds to offer a comprehensive view of a company’s digital engagement and brand presence.
How It Works
Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system retrieves Social media activity, post frequency, and engagement trends.
Output: A structured response summarizing social media presence and key engagement metrics.
Credit Usage
This endpoint uses a different charging model than other enrichment endpoints:
Endpoint type
Charging model
Other enrichment endpoints
Credits charged per entity ID that returns results — no results, no charge.
This endpoint (LinkedIn posts)
Credits charged per requested business_id, regardless of whether results are returned.
To avoid spending credits on IDs that are unlikely to return data, make sure you use valid business IDs retrieved from the Match Businesses endpoint.
Best Practices
Use social media insights to track brand perception and digital engagement trends.
Analyze posting behavior to understand a company’s content strategy and outreach.
Leverage engagement data to benchmark a company’s influence against competitors.
Monitor trending topics to gain insights into corporate priorities and industry focus.
Company's Social Media Presence Output Signal
SignalAPI
Name
Description
Data Type
post_text
Post text content
Text content of the LinkedIn® post published by company profile.
string
days_since_posted
Days since post
Number of days since the post was published by the company.
integer
post_url
LinkedIn® post URL
URL to the LinkedIn® post published by individual.
url
number_of_comments
Number of post comments
Number of comments on the company’s post by time of collection.
integer
number_of_likes
Number of post likes
Number of likes the company’s post received by time of collection.
integer
created_at
Time of posting
Timestamp of when the company’s post was published.
datetime
Key Consideration:
Credits are charged per requested business_id, even when no results are returned — unlike other enrichment endpoints, which charge only for IDs that return data.
For additional enrichment options, explore related API endpoints below.
Body Params - Try Me Example
business_id: 8adce3ca1cef0c986b22310e369a0793
Authorizations
APIKeyHeaderAPIKeyHeader
api_key
string
header
required
Body
application/json
business_id
string
required
Pattern: ^[a-f0-9]{32}$
request_context
Request Context · object | null
Example:
null
parameters
LinkedInPostsEnrichmentParams · object
Response
Successful Response
This is base response model for all responses in partner service.
response_context
ResponseContext · object
required
Show child attributes
data
LinkedinCompaniesPostsOutputSchema · object
LinkedinCompaniesPostsOutputSchema · object
LinkedinCompaniesPostsOutputSchema · object[]
Show child attributes
entity_id
Entity Id · stringEntity Id · string
Pattern: ^[a-f0-9]{32}$
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