The Firmographics Enrichment endpoint provides essential business details, such as revenue, company size, industry classification, and other key attributes. This data helps businesses segment markets, refine lead generation, and enhance business intelligence efforts.Firmographic data is compiled from multiple verified sources, ensuring broad coverage and high accuracy. This dataset is particularly valuable for sales intelligence, B2B marketing, risk assessment, and market research.
How It Works
Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system retrieves firmographic attributes by cross-referencing multiple datasets.
Output: A structured response with company details such as revenue, industry, size, and global presence.
Best Practices
Ensure you retrieve the business_id using the Match Businesses API before making firmographic enrichment requests.
Leverage firmographic insights to enhance lead scoring and segmentation.
Cross-reference results with other enrichment APIs (e.g., Technographics) for deeper business insights.
Regularly update queries to ensure the most up-to-date business data is retrieved.
Firmographics Output Signal
SignalAPI
Name
Description
Data Type
business_id
Explorium entity ID
Explorium’s 32 character unique entity ID associated with a company’s specific site, branch, or HQ.
string
linkedin_profile
LinkedIn® profile
Company’s LinkedIn® profile page
string
website
Company website
Company’s main website URL
string
name
Company name
Name of the company
string
business_logo
Business logo
Link to the company’s logo.
url
business_description
Business description
An overview or summary of the business’ mission statement, offered services and general industry.
string
sic_code
SIC code
Company’s Standard Industrial Classification four-digit code.
string
sic_code_description
SIC code description
Description of the Company’s Standard Industrial Classification four-digit code.
string
linkedin_industry_category
LinkedIn industry category
Industry category classification the business was assigned by LinkedIn®.
string
naics_description
NAICS description
Description of the 2017 NAICS industry code.
string
naics
NAICS
2017 North American Industry Classification System code that classifies the particular organization or business.
string
yearly_revenue_range
Yearly revenue range all sites
Assigned revenue range category, generated at all company sites. All company sites includes the company’s headquarters and all company branches. Company revenue is measured per fiscal year. Search ‘Firmographics: Yearly revenue bucket categories’ in Explorium’s resource center for additional information.
object
number_of_employees_range
Number of employees range all sites
Value displayed is the range of the company’s number of employees falls. The number of employees is the sum of employees from all company sites, including the headquarters and all of the company branches. Search ‘Firmographics: number of employees bucket categories’ in Explorium’s resource center for additional information.
object
country_name
Country
The country where the company’s headquarters are located.
string
region_name
Region
State or region where the company’s headquarters are located. Region equivalent in the UK is county or shire.
string
city_name
City
The city where the company’s headquarters are located.
string
street
Street
The company’s street name and number
string
Locations Distribution
locations_distribution
JSON containing the country’s alpha-2 code, and correlating number of locations the entity has per country.
array<object>
zip_code
ZIP code / postal code
Company’s postal code or Zipcode
zip code
ticker
Ticker symbol
A stock symbol associated with the company, that is compiled of an arrangement of characters representing publicly-traded securities on an exchange. The symbol is used to place trade orders.
string
For additional enrichment options, explore related API endpoints below.