Company’s social media presence

Endpoint: `POST /businesses/linkedin_posts/enrich`

Description

The Company’s Social Media Presence Enrichment endpoint provides insights into a company's LinkedIn activity, engagement trends, and posting behavior. This dataset is valuable for brand analysts, marketers, and business strategists looking to assess corporate communication trends and social media reach.

The data includes:

Volume of LinkedIn posts over a given period.
Engagement metrics, such as likes, shares, and comments.
Trending topics and key themes in company communications.

This information is sourced from public LinkedIn data and corporate social media feeds to offer a comprehensive view of a company’s digital engagement and brand presence.

How It Works

Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system retrieves LinkedIn activity, post frequency, and engagement trends.
Output: A structured response summarizing social media presence and key engagement metrics.

Example Request (cURL)

curl --request POST \
     --url https://api.explorium.ai/v1/businesses/linkedin_posts/enrich \
     --header 'accept: application/json' \
     --header 'api_key: your_api_key_here' \
     --header 'content-type: application/json' \
     --data '{
  "business_id": "8adce3ca1cef0c986b22310e369a0793"
}'

Best Practices

Use social media insights to track brand perception and digital engagement trends.
Analyze posting behavior to understand a company’s content strategy and outreach.
Leverage engagement data to benchmark a company's influence against competitors.
Monitor trending topics to gain insights into corporate priorities and industry focus.

Company’s Social Media Presence Output Signal

Signal	API Name	Description	Data Type
Post text content	post_text	Text content of the LinkedIn post published by company profile.	TEXT
Days since post	days_since_posted	Number of days since the post was published by the company.	NUMERIC
LinkedIn post URL	post_url	URL to the LinkedIn post published by individual.	URL
Number of post comments	number_of_comments	Number of comments on the company's post by time of collection.	NUMERIC
Number of post likes	number_of_likes	Number of likes the company's post received by time of collection.	NUMERIC
Time of posting	created_at	Timestamp of when the company's post was published.	TEXT

📌 For additional enrichment options, explore related API endpoints below.

Body Params - Try Me Example

business_id: 8adce3ca1cef0c986b22310e369a0793

Endpoint: POST /businesses/linkedin_posts/enrich

Description

Endpoint: `POST /businesses/linkedin_posts/enrich`