Company’s social media presence

Description

The Company’s Social Media Presence Enrichment endpoint provides insights into a company's Social media activity, engagement trends, and posting behavior. This dataset is valuable for brand analysts, marketers, and business strategists looking to assess corporate communication trends and social media reach.

The data includes:

  • Volume of Social media posts over a given period.
  • Engagement metrics, such as likes, shares, and comments.
  • Trending topics and key themes in company communications.

This information is sourced from public Social media data and corporate social media feeds to offer a comprehensive view of a company’s digital engagement and brand presence.


How It Works
  • Input: Provide a business_id obtained from the Match Businesses API.
  • Processing: The system retrieves Social media activity, post frequency, and engagement trends.
  • Output: A structured response summarizing social media presence and key engagement metrics.
Best Practices
  • Use social media insights to track brand perception and digital engagement trends.
  • Analyze posting behavior to understand a company’s content strategy and outreach.
  • Leverage engagement data to benchmark a company's influence against competitors.
  • Monitor trending topics to gain insights into corporate priorities and industry focus.
Company’s Social Media Presence Output Signal
SignalAPINameDescriptionData Type
platformPlatformSocial media platform (LinkedIn, Twitter, Facebook, etc.).string
account_handleAccount handleCompany's handle or username.string
follower_countFollower countNumber of followers.integer
post_frequencyPost frequencyFrequency of posts.string
engagement_rateEngagement rateAverage engagement rate.number
content_strategyContent strategyType of content strategy.string
brand_sentimentBrand sentimentOverall brand sentiment.string

📌 For additional enrichment options, explore related API endpoints below.


Body Params - Try Me Example

business_id: 8adce3ca1cef0c986b22310e369a0793
Language
Credentials
Click Try It! to start a request and see the response here!