Company’s social media presence

Endpoint: `POST /businesses/linkedin_posts/enrich`

Description

The Company’s Social Media Presence Enrichment endpoint provides insights into a company's LinkedIn activity, engagement trends, and posting behavior. This dataset is valuable for brand analysts, marketers, and business strategists looking to assess corporate communication trends and social media reach.

The data includes:

Volume of LinkedIn posts over a given period.
Engagement metrics, such as likes, shares, and comments.
Trending topics and key themes in company communications.

This information is sourced from public LinkedIn data and corporate social media feeds to offer a comprehensive view of a company’s digital engagement and brand presence.

How It Works

Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system retrieves LinkedIn activity, post frequency, and engagement trends.
Output: A structured response summarizing social media presence and key engagement metrics.

Example Request (cURL)

curl --request POST \
     --url https://api.explorium.ai/v1/businesses/linkedin_posts/enrich \
     --header 'accept: application/json' \
     --header 'api_key: your_api_key_here' \
     --header 'content-type: application/json' \
     --data '{
  "business_id": "8adce3ca1cef0c986b22310e369a0793"
}'

Best Practices

Use social media insights to track brand perception and digital engagement trends.
Analyze posting behavior to understand a company’s content strategy and outreach.
Leverage engagement data to benchmark a company's influence against competitors.
Monitor trending topics to gain insights into corporate priorities and industry focus.

Company’s Social Media Presence Output Signal

Field Name	Description	Data Type
`display_name`	Name of the company or individual posting	`Optional[str]`
`post_text`	Content of the LinkedIn post	`Optional[str]`
`days_since_posted`	Number of days since the post was published	`Optional[int]`
`post_url`	URL linking to the original LinkedIn post	`Optional[DataTypes.Url]`
`number_of_comments`	Total number of comments on the post	`Optional[int]`
`number_of_likes`	Total number of likes on the post	`Optional[int]`
`created_at`	Date and time when the post was created	`Optional[datetime]`

📌 For additional enrichment options, explore related API endpoints below.

Body Params - Try Me Example

business_id: 8adce3ca1cef0c986b22310e369a0793

Endpoint: POST /businesses/linkedin_posts/enrich

Description

Endpoint: `POST /businesses/linkedin_posts/enrich`