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POST
/
v1
/
businesses
/
technographics
/
enrich
Technographics
curl --request POST \
  --url https://api.explorium.ai/v1/businesses/technographics/enrich \
  --header 'Content-Type: application/json' \
  --header 'api_key: <api-key>' \
  --data '{
  "business_id": "<string>",
  "request_context": null,
  "parameters": {}
}'
{
  "response_context": {
    "correlation_id": "<string>",
    "request_status": "success",
    "time_took_in_seconds": 123
  },
  "data": {
    "full_tech_stack": [
      "<string>"
    ],
    "full_nested_tech_stack": [
      {}
    ],
    "testing_and_qa": [
      "<string>"
    ],
    "sales": [
      "<string>"
    ],
    "prog_langs_and_frameworks": [
      "<string>"
    ],
    "productivity_and_operations": [
      "<string>"
    ],
    "product_and_design": [
      "<string>"
    ],
    "platform_and_storage": [
      "<string>"
    ],
    "operations_software": [
      "<string>"
    ],
    "operations_management": [
      "<string>"
    ],
    "marketing": [
      "<string>"
    ],
    "it_security": [
      "<string>"
    ],
    "it_management": [
      "<string>"
    ],
    "hr": [
      "<string>"
    ],
    "health_tech": [
      "<string>"
    ],
    "finance_and_accounting": [
      "<string>"
    ],
    "ecommerce": [
      "<string>"
    ],
    "devops_and_development": [
      "<string>"
    ],
    "customer_management": [
      "<string>"
    ],
    "computer_networks": [
      "<string>"
    ],
    "communications": [
      "<string>"
    ],
    "collaboration": [
      "<string>"
    ],
    "bi_and_analytics": [
      "<string>"
    ]
  },
  "entity_id": "<string>"
}

​
Description

The Technographics Enrichment endpoint provides insights into the internal technologies used by companies. This data is valuable for lead scoring, competitive analysis, and sales prospecting by identifying the software, platforms, and tools adopted by businesses. Technographic data is sourced from multiple data vendors and public records, combined with Explorium’s proprietary data inference models for maximum accuracy. The dataset is updated quarterly to ensure fresh and relevant insights.
  • Input: Provide a business_id obtained from the Match Businesses API.
  • Processing: The system retrieves relevant technology stacks, including software, cloud providers, and infrastructure details.
  • Output: A structured response with categorized insights into a company’s technology usage.
  • Ensure you retrieve thebusiness_id using the Match Businesses API before making technographic enrichment requests.
  • Leverage technographic insights to personalize outreach and improve targeting for tech-related products.
  • Combine firmographic and technographic data for deeper analysis and refined audience segmentation.
  • Use regular updates to keep up with rapidly changing technology adoption trends.
SignalAPINameDescriptionData Type
full_tech_stackCompany’s full tech stackFull list of technologies used by the company in all categories.array
full_nested_tech_stackCompany’s full nested tech stackFull nested list of technologies used by the company.array
testing_and_qaTesting and QA tech stackList of testing and QA technologies used by the company.array
salesSales tech stackList of sales technologies used by the company.array
prog_langs_and_frameworksProgramming languages and frameworks tech stackList of programming, languages, and frameworks technologies used by the company.array
productivity_and_operationsProductivity and operations tech stackList of productivity and operations technologies used by the company.array
product_and_designProduct and design tech stackList of product and design technologies used by the company.array
platform_and_storagePlatform and storage tech stackList of platform and storage technologies used by the company.array
operations_softwareOperations software tech stackList of operations software technologies used by the company.array
operations_managementOperations management tech stackList of operations management technologies used by the company.array
marketingMarketing tech stackList of marketing technologies used by the company.array
it_securityIT security tech stackList of IT security technologies used by the company.array
it_managementIT management tech stackList of IT management technologies used by the company.array
hrHR tech stackList of HR technologies used by the company.array
health_techHealth tech tech stackList of health tech technologies used by the company.array
finance_and_accountingFinance and accounting tech stackList of finance and accounting technologies used by the company.array
ecommerceEcommerce tech stackList of ecommerce technologies used by the company.array
devops_and_developmentDevops and development tech stackList of devops and development technologies used by the company.array
customer_managementCustomer management tech stackList of customer management technologies used by the company.array
computer_networksComputer networks tech stackList of computer networks technologies used by the company.array
communicationsCommunications tech stackList of communications technologies used by the company.array
collaborationCollaboration tech stackList of collaboration technologies used by the company.array
bi_and_analyticsBusiness intelligence and analytics tech stackList of business, intelligence, and analytics technologies used by the company.array
For additional enrichment options, explore related API endpoints below.

​
Body Params - Try Me Example

business_id: 8adce3ca1cef0c986b22310e369a0793

Authorizations

​
api_key
string
header
required

Body

application/json
​
business_id
string
required
​
request_context
Request Context · object
Example:

null

​
parameters
Parameters · object

Response

Successful Response

This is base response model for all responses in partner service.

​
response_context
ResponseContext · object
required
​
data
TechnographicsOutputSchema · object
  • TechnographicsOutputSchema · object
  • TechnographicsOutputSchema · object[]
​
entity_id