Firmographics

Endpoint: `POST /businesses/firmographics/enrich`

Description

The Firmographics Enrichment endpoint provides essential business details, such as revenue, company size, industry classification, and other key attributes. This data helps businesses segment markets, refine lead generation, and enhance business intelligence efforts.

Firmographic data is compiled from multiple verified sources, ensuring broad coverage and high accuracy. This dataset is particularly valuable for sales intelligence, B2B marketing, risk assessment, and market research.

How It Works

Input: Provide a business_id obtained from the Match Businesses API.
Processing: The system retrieves firmographic attributes by cross-referencing multiple datasets.
Output: A structured response with company details such as revenue, industry, size, and global presence.

Example Request (cURL)

curl --request POST \
     --url https://api.explorium.ai/v1/businesses/firmographics/enrich \
     --header 'accept: application/json' \
     --header 'api_key: your_api_key_here' \
     --header 'content-type: application/json' \
     --data '{
  "business_id": "a34bacf839b923770b2c360eefa26748"
}'

Example Response

{
  "response_context": {
    "correlation_id": "ed53d7ebc56145b49e054e1ac4768a88",
    "request_status": "success",
    "time_took_in_seconds": 1.207
  },
  "data": {
    "business_id": "a34bacf839b923770b2c360eefa26748",
    "name": "Microsoft",
    "business_description": "Every company has a mission...",
    "website": "https://microsoft.design/",
    "country_name": "United States",
    "region_name": "Washington",
    "naics": "5112",
    "naics_description": "Software Publishers",
    "sic_code": "7371",
    "sic_code_description": "Custom computer programming services",
    "ticker": "xnas:msft",
    "number_of_employees_range": "10001+",
    "yearly_revenue_range": "1B-10B"
  }
}

Best Practices

Ensure you retrieve the business_id using the Match Businesses API before making firmographic enrichment requests.
Leverage firmographic insights to enhance lead scoring and segmentation.
Cross-reference results with other enrichment APIs (e.g., Technographics) for deeper business insights.
Regularly update queries to ensure the most up-to-date business data is retrieved.

Firmographics Output Signal

Field Name	Description	Data Type
`business_id`	Unique identifier for the business	`BusinessId`
`name`	Organization's official name	`Optional[DataTypes.OrganizationName]`
`business_description`	Short description of the business	`Optional[str]`
`website`	URL of the business website	`Optional[DataTypes.Url]`
`country_name`	Country where the business is located	`Optional[DataTypes.CountryName]`
`region_name`	Region or state where the business operates	`Optional[DataTypes.RegionName]`
`naics`	North American Industry Classification System code	`Optional[DataTypes.NAICS]`
`naics_description`	Description of the NAICS code	`Optional[str]`
`sic_code`	Standard Industrial Classification (SIC) code	`Optional[DataTypes.SIC]`
`sic_code_description`	Description of the SIC code	`Optional[str]`
`ticker`	Ticker symbol for publicly traded companies	`Optional[DataTypes.TickerSymbol]`
`number_of_employees_range`	Estimated employee count range	`Optional[NumberOfEmployeesRange]`
`yearly_revenue_range`	Estimated yearly revenue range	`Optional[RevenueRange]`
`linkedin_industry_category`	Industry category according to LinkedIn	`Optional[str]`
`linkedin_profile`	URL of the LinkedIn profile for the business	`Optional[DataTypes.Url]`

📌 For additional enrichment options, explore related API endpoints below.

Body Params - Try Me Example

business_id: 8adce3ca1cef0c986b22310e369a0793

Endpoint: POST /businesses/firmographics/enrich

Description

Endpoint: `POST /businesses/firmographics/enrich`